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1 click-thru rate
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2 click-thru rate
Сетевые технологии: отклик баннера (соотношение показанных баннеров к нажатиям на эти баннеры) -
3 clickthrough rate
сокр. CTR комп., рекл. отклик баннера; коэффициент кликов (отношение количества кликов по активной ссылке к количеству показов ссылки; в интернет-рекламе термин относится к отношению количества кликов по баннеру к количеству появлений баннера; обычно выражается в процентах; является важнейшей характеристикой баннера, определяющей эффективность рекламы в данной сети или на данном сайте: баннер с CTR выше 10% считается очень хорошим)Syn:click rate, click thru rate, click-through rate, click through ratio, click-through ratio, clickthrough ratio, click-through-ratio, click-through ratioSee: -
4 clickthrough
сущ.комп., рекл. клик (щелчок посетителя веб-страницы по ссылке; в интренет-рекламе термин относится к щелчку пользователя по баннеру или другой рекламной ссылке)Syn:See:
См. также в других словарях:
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